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Daily ritual
4.8/5 from 2,300+ reviews

Traditionally prepared


Carefully selected


Delivered with care

VITA PLUM morning ritual
VITA PLUM
VITA PLUM
Dhs. 372.00
VITA PLUM program ritual
VITA PLUM
VITA PLUM
Dhs. 372.00
Dried jujube date ritual
JUJUBE Pack
JUJUBE Pack
Regular price Dhs. 424.00 Dhs. 339.20
DATE TEA warm or chilled ritual
JUJUBE Pack
JUJUBE Pack
Regular price Dhs. 424.00 Dhs. 339.20
Morning ritual

VITA PLUM

Anytime ritual

DATE TEA

Made for sharing

Curated bundles

Morning ritual

VITA PLUM

Anytime ritual

DATE TEA

Made for sharing

Curated bundles

ASIA · AUSTRIA

From Asian tradition to carefully verified quality

A journey defined by time, care and transparent standards.

Selected origin Asia
Traditional fermentation Time & care
Quality checked in Austria Austria

Selected fruit · handed-down knowledge · clear quality standards

Discover VITA PLUM

Explore DATE TEA

A Gentle Guide to Supporting Gut Health Every Day
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A Gentle Guide to Supporting Gut Health Every Day

A practical, gentle approach to supporting gut health through plant variety, fibre, hydration, consistency, and daily rituals that fit real life.

Two Ways to Enjoy Jujube Tea
3 min read
Two Ways to Enjoy Jujube Tea

Discover two simple ways to enjoy jujube date tea warm or chilled and make the ritual your own.

Why Slow Preparation Matters
3 min read
Why Slow Preparation Matters

A reflection on time, craft, and the quiet value of turning traditionally prepared fruit into a daily ritual.